Jessica Stokes
I’m a renaissance Product Designer, and I love to dive into challenging projects and hit the ground running. These days, I’m designing experiences for Corporate Finance Institute: we’re enhancing the skills and productivity of finance and banking professionals. Before that, I received a B.A. in Cognitive Science from UC Berkeley, which allows me to delve into the mind of the user. I create products that are usable, desirable, and valuable.
Explore a few of my recent projects, learn more about me, and reach out!
Featured Case Studies
UI | Data-Driven | Growth Design | SaaS | B2C
Designed dynamic recommendation system to provide learners with customized guidance, which significantly increased the percentage of users who began courses and contributed to +7% subscription rate and +5% DAU growth.
User Research | Growth Design | SaaS | B2C
Interviewed Corporate Finance Institute learners to obtain insight into why learners subscribe and how to make CFI more valuable.
UI/UX | 0→1 | SaaS | B2B
Empowered alumni management teams to seamlessly configure their own integrations by designing a robust, responsive experience.
UI/UX | 0→1 | SaaS | B2C
Designed an infrastructure for 125,000+ EnterpriseAlumni users to connect and collaborate on desktop, mobile web, and mobile app.
UI/UX | 0→1 | SaaS | B2C
Owned end-to-end design process for corporate leaders network, successfully launched within a tight 6-month deadline, and attracted users from 50+ Fortune 500 companies, including IBM, P&G, and BlackRock.